by Carol Scalzo | Sep 24, 2025 | eCommerce Marketing, Shopify Tips
E-Commerce Marketing Strategy: 3 Systems Every Shopify Store Needs Running a Shopify store today means competing in a crowded marketplace where customers have endless options and short attention spans. Beautiful product photos and a slick checkout page aren’t...
by Carol Scalzo | Jul 22, 2025 | eCommerce Marketing
WooCommerce vs. Shopify: Which Is Right for Your Online Business? If you’re looking to launch or rebuild your online store, one of the first decisions you face is: WooCommerce or Shopify? At Hit-the-Web Marketing, we don’t just build websites; we build lead generation...
by Carol Scalzo | Jun 21, 2025 | eCommerce Marketing
The Store Owner’s Quick Guide to Shopify Optimization & Email Automation Running a Shopify store isn’t just about listing great products. It’s about building a customer experience that converts browsers into buyers—and keeps them coming back. If you’re tired...